Cookie Policy

1. What Are Cookies

Cookies are small text files that are placed on your computer or mobile device when you visit our website. They are widely used to make websites work more efficiently and to provide information to website owners.

Cookies allow us to recognize your device and store some information about your preferences or past actions on our website.

2. How We Use Cookies

BlusterTrek uses cookies to:

• Ensure our website functions properly
• Remember your preferences and settings
• Analyze how you use our website
• Improve our website performance and user experience
• Provide personalized content and advertising
• Remember your cookie consent preferences

3. Types of Cookies We Use

3.1 Essential Cookies

These cookies are necessary for our website to function properly. They enable basic functions like page navigation, access to secure areas, and form submissions. The website cannot function properly without these cookies.

3.2 Analytics Cookies

These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. This helps us improve our website's performance and user experience.

3.3 Marketing Cookies

These cookies track your browsing habits to enable us to show advertising which is more likely to be of interest to you. They may be used to build a profile of your interests and show you relevant ads on other websites.

4. Third-Party Cookies

We may also use third-party services that place cookies on your device. These services help us analyze website traffic, provide social media features, and serve targeted advertising.

4.1 Analytics Services

• Google Analytics: Provides website traffic analysis and user behavior insights
• Hotjar: Offers heatmap and user session recording capabilities

4.2 Social Media

• Facebook Pixel: Enables social media advertising and analytics
• LinkedIn Insight Tag: Provides LinkedIn advertising and conversion tracking

4.3 Communication Tools

• Mailchimp: Manages email marketing campaigns and analytics
• Intercom: Provides customer support chat functionality

5. Cookie Duration

Cookies may be either "persistent" or "session" cookies:

5.1 Session Cookies

• Temporary cookies that expire when you close your browser
• Used for essential website functionality
• Do not store personal information permanently

5.2 Persistent Cookies

• Remain on your device for a specified period
• Remember your preferences between visits
• Enable personalized experiences
• Automatically expire after the set duration

6. Managing Your Cookie Preferences

6.1 Cookie Consent Banner

When you first visit our website, you'll see a cookie consent banner allowing you to:

• Accept all cookies
• Accept only essential cookies
• Customize your preferences

6.2 Updating Preferences

You can change your cookie preferences at any time by:

• Clicking the "Cookie Preferences" link in our footer
• Using your browser's cookie management tools
• Contacting us directly

6.3 Browser Settings

Most browsers allow you to control cookies through their settings:

• Chrome: Settings > Privacy and Security > Cookies and other site data
• Firefox: Options > Privacy & Security > Cookies and Site Data
• Safari: Preferences > Privacy > Manage Website Data
• Edge: Settings > Site permissions > Cookies and stored data

7. Impact of Disabling Cookies

Disabling certain cookies may affect your experience on our website:

7.1 Essential Cookies

• Cannot be disabled without affecting website functionality
• Required for basic features like form submissions
• Necessary for security and authentication

7.2 Analytics Cookies

• Website will function normally without these
• We cannot improve your experience based on usage data
• Limited ability to troubleshoot issues

7.3 Marketing Cookies

• You may see less relevant advertising
• Ads may appear more frequently
• Limited personalization of content

8. Mobile Devices and Apps

For mobile devices, similar technologies may be used:

• Mobile device advertising IDs
• App-specific tracking technologies
• Location-based services (with permission)
• Push notification preferences

You can manage these through your device settings.

9. Data Protection and Privacy

Our use of cookies is governed by our Privacy Policy and complies with:

• Singapore's Personal Data Protection Act (PDPA)
• General Data Protection Regulation (GDPR) where applicable
• Other relevant data protection laws

We implement appropriate security measures to protect cookie data and ensure it's used only for stated purposes.

10. Updates to This Policy

We may update this Cookie Policy periodically to reflect:

• Changes in our cookie usage
• New features or services
• Legal or regulatory requirements
• Industry best practices

We will notify you of significant changes through our website or email communications.

11. Contact Information

If you have questions about our cookie practices or this policy, please contact us:

For technical support with cookie settings, please email: [email protected]

12. Useful Resources

For more information about cookies and online privacy:

• Personal Data Protection Commission Singapore
• All About Cookies
• Your Online Choices